MKT 4513 Resort-Convention Marketing: 3 hours.
(Prerequisite:MKT 3013) Three hours lecture. A study of marketing problems unique to resorts and convention centers. Special emphasis is placed on quantitative techniques for pricing, services, event booking, and positioning. Course available only on MSU-Meridian campus
...from PSS 4333 , FO 4513 , or ENS 2103...PO, EPP; and MGT, MKT, CO, BL) Agricultural...